From Premium to Pinnacle: The 2027 CLA Electric's Three-Tier Package Guide

2027 Mercedes-Benz CLA EV - front view of a blue 2027 Mercedes-Benz CLA EV driving on a paved curve through a countryside landscape - Mercedes-Benz Brampton - New car dealership in Brampton, Ontario

The 2027 Mercedes-Benz CLA Electric arrives as one of the most technically sophisticated compact sedans in the segment, built on an all-new platform with an 800-volt architecture, up to 602 km of estimated range, and a fourth-generation MBUX infotainment system unlike anything else in its class. Two powertrain variants and a three-tier package structure mean there is a clear path for every type of buyer, from efficiency-focused commuters to performance-oriented drivers who want all-wheel drive.

Choosing between the CLA 250+ Electric and the CLA 350 4MATIC Electric is only the first decision. Beyond the powertrain, three package tiers, Premium, Exclusive, and Pinnacle, shape the day-to-day experience inside the cabin. This guide walks through each variant and each tier so you can identify exactly where your priorities land before you visit the team at Mercedes-Benz Brampton.

Why Choose the All-New Electric CLA?

The all-new electric CLA brings bold Mercedes-Benz design, premium comfort, and advanced technology together in one refined luxury sedan. With smooth electric performance and a coupe-inspired profile, it delivers a confident, connected, and modern driving experience.

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The Two Powertrain Variants

The 2027 CLA Electric lineup opens with two distinct models, each sharing the same 85 kWh battery but delivering a different driver experience.

CLA 250+ Electric (RWD)

The CLA 250+ Electric is purpose-built for maximum efficiency. With 268 hp and rear-wheel drive, it covers 0–100 km/h in 6.6 seconds and delivers an estimated range of up to 602 km. The 800-volt architecture supports DC fast charging up to 320 kW, which can add approximately 300–350 km of range in 15–20 minutes under optimal conditions.

This is the variant that qualifies for the federal EVAP incentive. Certain Premium trim configurations of the CLA 250+ Electric are eligible for the $5,000 federal electric vehicle incentive through the EVAP program, subject to Transport Canada requirements and final vehicle configuration. Provincial electric vehicle incentives may also be stackable, depending on program rules. Buyers are encouraged to confirm eligibility details with the team at Mercedes-Benz Brampton before finalizing their configuration.

  • 268 hp, rear-wheel drive
  • Estimated range: up to 602 km
  • 0–100 km/h: 6.6 seconds
  • 85 kWh battery, up to 320 kW DC fast charging
  • Federal EVAP incentive eligibility on certain Premium trim configurations

CLA 350 4MATIC Electric

The CLA 350 4MATIC Electric steps up to 349 hp and all-wheel drive, reducing 0–100 km/h to 4.9 seconds. The trade-off is range: estimated at up to 502 km, still highly competitive in the segment. The same 85 kWh battery and 800-volt fast-charging capability carry over from the 250+.

This variant is the choice for buyers who prioritize all-weather all-wheel traction and a sharper performance profile. Both models charge using MB.CHARGE Public, which provides access to ChargePoint, FLO, and Tesla Superchargers across North America.

  • 349 hp, all-wheel drive (4MATIC)
  • Estimated range: up to 502 km
  • 0–100 km/h: 4.9 seconds
  • 85 kWh battery, up to 320 kW DC fast charging

At a Glance: CLA 250+ Electric vs. CLA 350 4MATIC Electric

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Feature

CLA 250+ Electric

CLA 350 4MATIC Electric

Power

268 hp

349 hp

Drive

Rear-wheel drive

All-wheel drive (4MATIC)

Estimated Range

Up to 602 km

Up to 502 km

0–100 km/h

6.6 seconds

4.9 seconds

Battery Capacity

85 kWh

85 kWh

DC Fast Charging

Up to 320 kW

Up to 320 kW

EVAP Eligibility

Yes (certain Premium configs)

No


The Three Package Tiers

Both powertrain variants are available with three package configurations: Premium, Exclusive, and Pinnacle. Each builds on the one below it.

Premium (Standard)

Every 2027 CLA Electric starts with a strong standard specification. The Premium tier includes:

  • MB.OS with fourth-generation MBUX infotainment
  • Fixed panoramic sunroof (one-piece, no central brace)
  • MAGIC VISION CONTROL windshield wipers
  • Power front seats with memory
  • Digital Extra: MBUX Navigation with Electric Intelligence
  • SIRIUS Satellite Radio
  • MULTIBEAM LED headlamps with Adaptive Highbeam Assist
  • Blind Spot Assist
  • Digital Extra: Active Distance Assist DISTRONIC
  • Heated steering wheel

The MB.OS operating system is a notable highlight at this tier. The CLA is the first Mercedes-Benz vehicle to run entirely on the new Mercedes-Benz Operating System, enabling over-the-air updates of the entire vehicle software, including driver assistance systems. The MBUX Virtual Assistant integrates AI capabilities from both Google and Microsoft for natural in-car conversation.

Exclusive

The Exclusive package adds a layer of connectivity and convenience:

  • Digital Vehicle Key
  • 64-colour LED ambient lighting
  • Dual wireless phone charging
  • KEYLESS-GO
  • THERMOTRONIC dual-zone automatic climate control
  • MB.DRIVE PARKING ASSIST

The upgrade to dual-zone climate control is particularly practical for daily use, and the addition of MB.DRIVE PARKING ASSIST brings automated parking identification for both parallel and angled spaces.

Pinnacle

The Pinnacle package rounds out the lineup with the highest level of technology and comfort:

  • Head-Up Display
  • Active MULTIBEAM LED headlamps
  • MB.DRIVE PARKING ASSIST 360 (adds Surround View System, Memory Parking Assist, and Visual Rim Protection)
  • MBUX Superscreen, including a 14-inch front passenger display
  • Power-closing trunk with HANDS-FREE ACCESS
  • Illuminated door sills

The MBUX Superscreen is the headline feature at this tier. It expands the dashboard display across a wide glass surface with a 14-inch passenger-side screen, creating an immersive digital cockpit. The HANDS-FREE ACCESS trunk release also adds daily convenience for hands-full loading.

Comparing the Three Package Tiers

2027 Mercedes-Benz CLA EV - high-angle front view of a blue 2027 Mercedes-Benz CLA EV parked in a modern courtyard - Mercedes-Benz Brampton - New car dealership in Brampton, Ontario


Feature

Premium

Exclusive

Pinnacle

MB.OS / 4th Gen MBUX

Yes

Yes

Yes

Panoramic Roof

Yes

Yes

Yes

MBUX Navigation

Yes

Yes

Yes

Heated Steering Wheel

Yes

Yes

Yes

Dual Wireless Charging

No

Yes

Yes

KEYLESS-GO

No

Yes

Yes

THERMOTRONIC Dual-Zone Climate

No

Yes

Yes

MB.DRIVE PARKING ASSIST

No

Yes

Yes

Head-Up Display

No

No

Yes

MBUX Superscreen (14" Passenger Display)

No

No

Yes

MB.DRIVE PARKING ASSIST 360

No

No

Yes

HANDS-FREE ACCESS Trunk

No

No

Yes


Which Configuration Is Right for You?

The CLA 250+ Electric in Premium trim is the most accessible entry point, and notably the one that carries federal EVAP incentive eligibility on certain configurations. For buyers focused on range and daily practicality, this pairing delivers up to 602 km of estimated driving range with a well-equipped standard specification.

The CLA 250+ Electric with Exclusive builds on that foundation with dual wireless charging, dual-zone climate control, and ambient lighting, upgrades that make a clear difference on a daily commute.

The CLA 350 4MATIC Electric in any tier is the right fit for buyers who want all-season all-wheel drive performance and 4.9-second acceleration. At Exclusive or Pinnacle, it becomes a fully configured premium compact sedan that competes with vehicles well above its segment.

For buyers who want the most complete package on either variant, the Pinnacle tier delivers the MBUX Superscreen, 360-degree parking technology, Head-Up Display, and hands-free trunk: features that bring the CLA's technology story to its fullest expression.

Explore the 2027 CLA Electric at Mercedes-Benz Brampton

2027 Mercedes-Benz CLA EV - rear view of a red 2027 Mercedes-Benz CLA EV driving on a scenic winding road with mountains in the background - Mercedes-Benz Brampton - New car dealership in Brampton, Ontario


The 2027 Mercedes-Benz CLA Electric marks a clear step forward in the compact luxury segment, and the right combination of powertrain and package tier makes a real difference to the ownership experience. The team at Mercedes-Benz Brampton in Brampton is ready to walk you through every configuration option, confirm incentive eligibility for your specific build, and arrange a test drive.

Stop in at Mercedes-Benz Brampton to explore the 2027 CLA Electric lineup in person.

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2027 Mercedes-Benz CLA EV

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Photo for illustrative purposes only.

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